Thursday, November 24, 2016

Creative Advertisement Examples

Don't underestimate the power of words (copywriting)


"Everywhere URL", Land Rover, Y&R South Africa.
Source: http://adsoftheworld.com/media/print/land_rover_everywhere_url.

Simple can be stunning


“Blood”, American Red Cross, Uber Agency (UK).
Source: http://www.adforum.com/creative-work/ad/player/12657937/blood/american-red-cross

Clever symbolism


"Infinity", BIC, TBWA Hunt Lascaris, South Africa.
Source: https://adsoftheworld.com/media/print/bic_infinity.

Imply



Play with the medium

"Sheet", Tabasco, Marketway/Publicis, Cyprus.
Source: http://adsoftheworld.com/media/print/tabasco_sheet

Visual metaphors

"Stairs", Sydney Aquarium, M&C Saatchi Sydney.
Source: https://www.coloribus.com/adsarchive/prints/sydney-aquarium-stairs-3987305/
Turn a negative into a positive



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